Most visitors to the French Riviera must have spent some idle moments musing about moving to this coast.
Living in one of these vibrant towns and cities set like sparkling jewels along a ribbon of gorgeous coastline beside the Mediterranean must feel like a year-round cavalcade of pleasures, beneath a sky that’s shades of blue.
And it’s true – when much of Europe suffers the whims of the weather, even in the height of the summer, the Med has far more sun than showers.
And when it comes to festivals and celebrations, visitors are spoilt for choice, right through the glorious heights of the holiday season.
With the sea lapping at its shores, it’s hardly surprising that boat shows are big attractions, and there’s plenty to please fans of film, live music and theatre.
There are also some of the best golf courses in Europe, Monaco’s Grand Prix for a fast-car fix, and yachts lined up in gorgeous marinas if you fancy a bit of boat envy.
Some, of course, just come for the shopping, everywhere along the Côte d’Azur.
It’s not quite so strenuous as a sporting activity, unless you’re battling the crowds for big brand bargains at January sale time.